Apple has decided to change course and pay labels for the rights to stream their music during a 90-day free trial. The moves come after Taylor Swift penned an open letter to the hardware giant, writing that she found the company's insistence "disappointing" and "shocking."
It wasn't so long ago Apple would've not given a crap and not made a change. I hope we see a lot more decisions like this, now we are firmly in the Cook era.
Swift's reaction: "She was thrilled and very thankful and excited to see how quick we responded."
Well done, Apple.